New Product For Women: Breast Deodorant
How did civilization exist this long without? And, now that it’s available, will we be able to live without it? As Jill Filipovic writes:
I can already hear your objections: “But the area under my boobs doesn’t stink!” or “What kind of marketing genius not only came up with the term ‘swoob,’ but actually thought half the world’s population might be dumb enough to buy into it?” or simply, “This is a dumb product aimed at inventing an insecurity and then claiming to cure it.”
You would be correct on all three points.
D.B. Hirsch is a political activist, news junkie, and retired ad copy writer and spin doctor. He lives in Brooklyn, New York.