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March 21, 2014 9:04 am - NewsBehavingBadly.com

cut cordYou know the feeling. You open your cable or satellite bill and the number is eye-popping. As you reach for your checkbook you remember the day the TV went out because a minor thunderstorm passed through town. You think about all the times your wi-fi drops for no apparent reason. You resent having your local channels taken away unless you absorb an additional charge of a cable box.

Then you wince seeing how your monthly payments help fund huge industry mergers making these already immensely profitable companies richer and even more powerful.  Finally, as you write out that check, you wonder if it’s still really worth it.

More Americans than ever are saying no.

The number of Americans who pay for TV through cable, satellite or fiber services fell by more than a quarter of a million in 2013, the first full-year decline, according to research firm SNL Kagan. If the slide continues in the coming years, that means 2012 was the industry’s high point.

D.B. Hirsch
D.B. Hirsch is a political activist, news junkie, and retired ad copy writer and spin doctor. He lives in Brooklyn, New York.