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September 8, 2016 11:32 pm - NewsBehavingBadly.com

“Miracle Mattress” somehow thought the upcoming 9/11 anniversary would be a great promotional hook.

The Texas-based mattress company found itself under heavy criticism for an ad promoting its sale leading up to the 15th anniversary of September 11, 2001. The ad features a woman flanked by two men, standing in front of two towers of mattresses…

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When the woman informs viewers that all of their mattresses will be on sale for the price of a twin mattress, the two men fall back into the stacks, causing them to collapse in a supremely ill-conceived reenactment of … well, you know.

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D.B. Hirsch
D.B. Hirsch is a political activist, news junkie, and retired ad copy writer and spin doctor. He lives in Brooklyn, New York.